HANNA Trachten Manufaktur Logo

HANNA Trachten Manufaktur

est. 1952

Available in

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Fashion with heart, across generations.

Our Salzburg-based family business, HANNA Trachten, was founded in 1952 by my grandmother, Jo “HANNA” Kurz, laying the foundation for our time-honored label. In 2008, my parents, Karin and Johannes Kurz, led the company into a new era, laying the groundwork for today's growth and modernization.

My name is Constanze Kurz, and I am your designer. After graduating with a degree in fashion design and gaining over 15 years of professional experience in the international fashion industry, working for renowned brands such as Vero Moda and Esprit in Düsseldorf, Hong Kong, and Beijing, I returned to my roots in Salzburg in 2011.

In 2018, I passionately took over the management of HANNA Trachten.

Since then, I have proudly designed and created unique traditional clothing collections for globally recognized brands such as Karl Lagerfeld and Tommy Hilfiger. With the expansion to Vienna and the broadening of our product range, we have further developed our traditional label to offer customers exclusive, stylish traditional clothing with that certain something.

Contact
Mail: info@hanna-trachten.at
Tel: +43662840630
Address
Franz-Josef-Kai 9
5020 Salzburg
Austria
Website Shop
Opening Hours
  • Monday 11:00 - 18:00
  • Tuesday 11:00 - 18:00
  • Wednesday 11:00 - 18:00
  • Thursday 11:00 - 18:00
  • Friday 11:00 - 18:00
  • Saturday 11:00 - 17:00
  • Sunday Closed
  • Holiday Closed
  • Enquiries Closed
Mirabell Palace

Mirabell: the heart of Salzburg!

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Mozart’s Birthplace

A Journey into the Life of a Musical Prodigy

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Salzburg Cathedral

A Baroque Masterpiece at the Heart of the City

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Fortress Hohensalzburg

Imposing Hilltop Stronghold

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This is your Story!

What was your first designed piece?

A bag for a friend, who was a fan of Keith Haring.

What is your favourite place in the city?

A long walk along the riverside and the view over the city from the "Müllner Steg". A break at Müllner Brewery or Sushi at Nagano. A visit to Goldgasse.

Which sightseeing attraction a tourist should not miss in your city?

Local crafts, taking the time to find something authentic as a small memento of the trip.

What makes your brand special?

HANNA's fit guarantees comfort – that's why you won't find an original HANNA dirndl online. A HANNA dirndl has to fit perfectly, and the shopping experience is essential.

Dein absolutes Shopping-Mekka in der Welt ist?

Amsterdam, London, Rome, Tokyo, New York and on every side street in the world.

What is the story of your brand?

HANNA is already in its third generation – my grandmother founded it, and my grandmother was also a fashion designer. Female pioneers in fashion for almost a century.

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